| Season Ticket Totaliser Thread 21:41 - Mar 20 with 153479 views | 442Dale |
We have 87 days for people to get their £50 deposits in to determine the price of the 2017/18 Season Tickets.
Average amount of daily sales required by 21st June to hit the targets:
2000 (£250): 23
2500 (£200): 29
3000 (£150): 35
4000 (£110): 46
Keeping a track of this really helped ramp up the interest when Hartlepool fans did it, so hopefully it'll have a similar effect. Debate the numbers here over the next week, then we can add the figures once sales commence. |  |
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| Season Ticket Totaliser Thread on 14:14 - Jun 2 with 4297 views | dingdangblue |
| Season Ticket Totaliser Thread on 10:26 - Jun 2 by DaleiLama |
The stated aim of the initiative was to end "embarrassing crowds" at the COA and get some decent support for the team.
As of now, with less than three weeks to go, we have still sold less STs than last years full ST + 1/2 ST total (1850).
I think it's fair to say that the scheme in any of the various formats hasn't delivered, and the only people who will benefit are those folk who bought full-price STs last year. They will now pay the equivalent of a maximum of £10.87/game if the offer closes at £250, or £8.70/game if it closes at £200.
Anyone buying a half ST paid £9.09/game last year, so if the 500 renew, they get more or less the same deal this year +/- depending on how many put a deposit down before the deadline.
The club has ended up with the worst of both worlds - as of now it will have a lower income this year due to all last year's full-price STs renewing at a substantial discount and it has not attracted sufficient new customers (with their ST spend + all the ancillary spend on match day) to offset the shortfall. With a potential price differential of nothing or at worst £50 between paying a deposit before the 21st or waiting until just before the season starts, the offer as it now stands has effectively been torpedoed and is sitting dead in the water.
What all of this boils down to is that the conditional nature of the offer, asking fans to take on the risk by buying in to such a scheme and putting down a deposit, was unworkable and has backfired. A decision now needs to be made on the next step (which for all we know could already have been made).
Is the club going to cut its losses and accept embarrassing crowds at the COA or will it now gamble and take on the risk by revitalising the offer and extending the deadline (sensible move if the offer is improved imho), with a downside of further loss of income if take-up continues to be poor, but a potential upside of attracting more fans and income to offset the losses? If the offer is improved, it absolutely has to be better communicated.
Either way, time is running out. [Post edited 2 Jun 2017 10:55]
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It's probably best if the club still leave it that June 21st is deadline day for deposits - to hopefully drum up a bit of a mad rush.
They can always announce a day or two later that they'll continue to be sold at the cut off price to everyone who wants one. |  |
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| Season Ticket Totaliser Thread on 14:25 - Jun 2 with 4284 views | dawlishdale |
| Season Ticket Totaliser Thread on 12:40 - Jun 2 by D_Alien |
It's been said much earlier in this thread, but the most simple thing to do now is have the £50 deposit guarantee (imo) entry to 3 games
"No risk involved" is the only solution, for both fans AND club
Over to you RG |
My pal who still lives in Rochdale visited the shop earlier in the week, and was told that Russ is on holiday.
Also Frances is on holiday
Also Leighanne is on holiday.
Can anyone confirm this? If true, it's amazing. Hopefully, it's not true though. |  | | |
| Season Ticket Totaliser Thread on 14:35 - Jun 2 with 4267 views | SuddenLad |
| Season Ticket Totaliser Thread on 14:25 - Jun 2 by dawlishdale |
My pal who still lives in Rochdale visited the shop earlier in the week, and was told that Russ is on holiday.
Also Frances is on holiday
Also Leighanne is on holiday.
Can anyone confirm this? If true, it's amazing. Hopefully, it's not true though. |
Aren't they allowed a holiday then ? |  |
| “It is easier to fool people, than to convince them that they have been fooled†|
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| Season Ticket Totaliser Thread on 14:52 - Jun 2 with 4237 views | fitzochris |
| Season Ticket Totaliser Thread on 14:35 - Jun 2 by SuddenLad |
Aren't they allowed a holiday then ? |
Of course they are, but, you would think, at this crucial time for ticket sales and promotion, not all at the same time. |  |
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| Season Ticket Totaliser Thread on 15:14 - Jun 2 with 4207 views | ColDale |
| Season Ticket Totaliser Thread on 12:36 - May 27 by TVOS1907 |
Nothing in today's Observer either.
I know this will get the usual "the Observer is a sh*t rag these days" response, but that is completely missing the point.
It's something out there all over the town that is read by more non-Dale fans than Dale fans and as such, it should be used more than it is, especially as you can't rely on the Observer's reporters to have the initiative to do it for themselves. |
There's a huge back page piece on season tickets in Saturday's Ob  |  | | |
| Season Ticket Totaliser Thread on 15:52 - Jun 2 with 4159 views | nordenblue |
| Season Ticket Totaliser Thread on 12:40 - Jun 2 by D_Alien |
It's been said much earlier in this thread, but the most simple thing to do now is have the £50 deposit guarantee (imo) entry to 3 games
"No risk involved" is the only solution, for both fans AND club
Over to you RG |
Fully agree with you DA,the only sad thing is that should have been made clear and brought in at the very start of this idea.... the whole thing is a pigs ear and as usual the club are waiting and waiting to have their hand forced due to abysmal sales.
I expect a big reduction in the guaranteed price very shortly,after certain people read some of the thoughts on this thread yet again.... | | | |
| Season Ticket Totaliser Thread on 17:11 - Jun 2 with 4084 views | DaleiLama |
| Season Ticket Totaliser Thread on 14:14 - Jun 2 by dingdangblue |
It's probably best if the club still leave it that June 21st is deadline day for deposits - to hopefully drum up a bit of a mad rush.
They can always announce a day or two later that they'll continue to be sold at the cut off price to everyone who wants one. |
Agree. The only reason for announcing early would be if they go all-in and drop it to £110 regardless. Clearly, then, there should be no deadline at all to catch as many as can be persuaded. Keep selling them until there are less than 6 home games left in the season as it would still pay for itself in theory until that point. |  |
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| Season Ticket Totaliser Thread on 20:53 - Jun 2 with 3939 views | swiggy |
| Season Ticket Totaliser Thread on 15:14 - Jun 2 by ColDale |
There's a huge back page piece on season tickets in Saturday's Ob |
Yes but that's Hornets half season tickets | | | |
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| Season Ticket Totaliser Thread on 16:03 - Jun 3 with 3643 views | Jimlidale |
What about those who don't pay the balance the deposit can go towards pro rata tickets based on final price on 21st June
For example £110 10 games, £150 8 games, £200 6 games, £250 4 games.
Might soften the blow re the deposit being non refundable. | | | |
| Season Ticket Totaliser Thread on 19:34 - Jun 5 with 2957 views | RAFC_1990 |
No mention of if we hit 3k, 4k etc either. Its like they have completely given up. In fact I think they gave up a month ago.
Absolutely gutting and pathetic that the biggest opportunity in recent times if not ever to market, promote and get people on seats in Spotland has been done so half heartedly.
Im absolutely gutted. [Post edited 5 Jun 2017 19:34]
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| Season Ticket Totaliser Thread on 00:15 - Jun 6 with 2784 views | Jimlidale |
| Season Ticket Totaliser Thread on 16:03 - Jun 3 by Jimlidale |
What about those who don't pay the balance the deposit can go towards pro rata tickets based on final price on 21st June
For example £110 10 games, £150 8 games, £200 6 games, £250 4 games.
Might soften the blow re the deposit being non refundable. |
No response to this post of mine suggests apathy for the promotion. | | | |
| Season Ticket Totaliser Thread on 07:39 - Jun 6 with 2707 views | DaleFan7 |
| Season Ticket Totaliser Thread on 00:15 - Jun 6 by Jimlidale |
No response to this post of mine suggests apathy for the promotion. |
Lost any interest in it when the club decided they couldn't be bothered with it anymore tbh. £50 lost but I won't be crying over it. | | | |
| Season Ticket Totaliser Thread on 09:29 - Jun 6 with 2641 views | Jimlidale |
| Season Ticket Totaliser Thread on 07:39 - Jun 6 by DaleFan7 |
Lost any interest in it when the club decided they couldn't be bothered with it anymore tbh. £50 lost but I won't be crying over it. |
But wouldn't you have preferred the deposit to have some value at least considering you have choosen not to pay the balance? Even if it you got a voucher for the club shop | | | |
| Season Ticket Totaliser Thread on 09:50 - Jun 6 with 2616 views | DaleiLama |
For me the most discouraging aspect of this is dipping a toe into the pool of ambition then deciding the water was too cold after all. It still isn't too late to be bold. The club has to realise, though, that there is little chance of such an incentive ever getting off the ground in future if it doesn't back the scheme to the hilt now. Trust will evaporate and next time, there will be scant few backers of a club that won't back itself. | |
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| Season Ticket Totaliser Thread on 10:02 - Jun 6 with 2591 views | Jimlidale |
| Season Ticket Totaliser Thread on 09:50 - Jun 6 by DaleiLama |
For me the most discouraging aspect of this is dipping a toe into the pool of ambition then deciding the water was too cold after all. It still isn't too late to be bold. The club has to realise, though, that there is little chance of such an incentive ever getting off the ground in future if it doesn't back the scheme to the hilt now. Trust will evaporate and next time, there will be scant few backers of a club that won't back itself. |
They should just bite the bullet and say anyone who puts a deposit down before 21st June gets it at£110 anyone after £250. Email everyone on their mailing list (assuming they have one). Bombard social media, local radio adverts. Newspaper ads etc | | | |
| Season Ticket Totaliser Thread on 10:30 - Jun 6 with 2553 views | DaleiLama |
| Season Ticket Totaliser Thread on 10:02 - Jun 6 by Jimlidale |
They should just bite the bullet and say anyone who puts a deposit down before 21st June gets it at£110 anyone after £250. Email everyone on their mailing list (assuming they have one). Bombard social media, local radio adverts. Newspaper ads etc |
I agree with your bombardment campaign, but see no reason to have a cut-off date if that price point is the one chosen. Let's say we went on a great cup run (like Lincoln did)? I read in the paper the Saturday before last that the Imps had typical crowds of 2500 with 1200 STs. By the end of the season (QFs of FA Cup), they had 8k+ in the stadium and sold 3k STs in 3 days. Some lapsed Daleys may even be tempted to buy £110 STs to get first dibs on a cup ticket for a tasty tie?
Once again, the stated aim of our campaign was to maximise crowd numbers. Without wishing to flog a dead horse, price it accordingly and see what happens. Or sit on your thumbs and go back to dwindling crowds. | |
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| Season Ticket Totaliser Thread on 08:11 - Jun 7 with 2142 views | 442Dale |
2 weeks to go. Last update on numbers was a week ago when we were told sales were "edging towards 1700". We can only assume that figure has yet to be reached as we haven't been told any different, or if it has it's been deemed not important enough to the momentum of the campaign to inform supporters.
As sales figures were "almost 1600" when the decision was made to make the ST price £200 if 2000 were sold (22nd May, over two weeks ago), we are looking at average of 10 a day over that period (at best - in the absence of any figures, see above). If that sales rate was to continue we'll be looking at 1900 max in total.
Any Dale fan, current or potential, need only look at the amount of updates and promotion on Twitter and the club's website to gauge how important this appears to be at present. | |
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| Season Ticket Totaliser Thread on 10:26 - Jun 7 with 2054 views | isitme |
I find the lack of general news out of the club a bit worrying. I know it is the close season and people may be on holiday but surely there are articles that could have been written in advance and then released on a time delay. Do we not have shirts to sell and other merchandise? Interviews with players where they look back on the season and look forward to next season. Introduction to the new first year scholars etc. |  | | |
| Season Ticket Totaliser Thread on 11:35 - Jun 7 with 1995 views | DaleiLama |
1686 as of yesterday
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| Season Ticket Totaliser Thread on 12:57 - Jun 7 with 1926 views | TVOS1907 |
| Season Ticket Totaliser Thread on 10:26 - Jun 7 by isitme |
I find the lack of general news out of the club a bit worrying. I know it is the close season and people may be on holiday but surely there are articles that could have been written in advance and then released on a time delay. Do we not have shirts to sell and other merchandise? Interviews with players where they look back on the season and look forward to next season. Introduction to the new first year scholars etc. |
Plus ca change. |  |
| When I was your age, I used to enjoy the odd game of tennis. Or was it golf? |
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| Season Ticket Totaliser Thread on 13:12 - Jun 7 with 1890 views | ChaffRAFC |
| Season Ticket Totaliser Thread on 10:26 - Jun 7 by isitme |
I find the lack of general news out of the club a bit worrying. I know it is the close season and people may be on holiday but surely there are articles that could have been written in advance and then released on a time delay. Do we not have shirts to sell and other merchandise? Interviews with players where they look back on the season and look forward to next season. Introduction to the new first year scholars etc. |
Leighanne has been off for a couple of weeks as she's got married so the lads in the shop have been covering but they've had their jobs to do as well but I do get what you mean. |  |
| If I hadn't seen such riches, I could live with being poor |
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| Season Ticket Totaliser Thread on 14:49 - Jun 7 with 1814 views | 442Dale |
What is mystifying is that whoever is in or off would even be an issue. The plan around season tickets, both initially and developing over time, should have been clear to all within the club with things like sales numbers, staff absences and feedback from customers accounted for.
As it is we have seen sales go from "around 1600" 16 days ago to 1686. That's "around" 7 sales per day.
What exactly was the specific plan to capitalise on the change to get 2000 sales by making a ST at that figure cost only £200?
Within that plan what were the responsibilities of each individual at the club to help drive the initiative? And if they didn't have any, why not? [Post edited 7 Jun 2017 14:50]
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| Season Ticket Totaliser Thread on 14:56 - Jun 7 with 1796 views | D_Alien |
| Season Ticket Totaliser Thread on 14:49 - Jun 7 by 442Dale |
What is mystifying is that whoever is in or off would even be an issue. The plan around season tickets, both initially and developing over time, should have been clear to all within the club with things like sales numbers, staff absences and feedback from customers accounted for.
As it is we have seen sales go from "around 1600" 16 days ago to 1686. That's "around" 7 sales per day.
What exactly was the specific plan to capitalise on the change to get 2000 sales by making a ST at that figure cost only £200?
Within that plan what were the responsibilities of each individual at the club to help drive the initiative? And if they didn't have any, why not? [Post edited 7 Jun 2017 14:50]
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The last 2-3 weeks have been pretty fraught, news-wise, and right now the general election is upon us. People are distracted, and/or on holiday
Starting next Monday is a chance for one final push. Irrespective of pretty much everything that's been said so far, the offer is still a very good deal for anyone who wants to watch live football locally
The questions you've posed are valid, but we all know we won't get an answer. The only question that remains is: have the club been keeping their powder dry until after the election and will that result in a final push from next week? |  |
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| Season Ticket Totaliser Thread on 15:00 - Jun 7 with 1787 views | dingdangblue |
| Season Ticket Totaliser Thread on 14:56 - Jun 7 by D_Alien |
The last 2-3 weeks have been pretty fraught, news-wise, and right now the general election is upon us. People are distracted, and/or on holiday
Starting next Monday is a chance for one final push. Irrespective of pretty much everything that's been said so far, the offer is still a very good deal for anyone who wants to watch live football locally
The questions you've posed are valid, but we all know we won't get an answer. The only question that remains is: have the club been keeping their powder dry until after the election and will that result in a final push from next week? |
The problem now is it's still a very good deal after June 21st (£250) - without rushing to put down a deposit. | |
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