With Saints about to be linked to their 100th player of this transfer window, we take a look at the latest to be suggested by the media as about to make the move to the South Coast.
Biggest story of the day has to to be the Daily Star's claim that FC Basel attacker/winger Mohamed Elyounoussi is said to be on our radar with Leicester City also interested.
The Norway international scored 13 goals and provided a further 17 assists in 44 appearances in all competitions for the Swiss sideand was seen as the player who made them roll.
Elyounoussi who will turn 24 in August was born in Morrocco but opted to play International football for Norway where he has lived from an early age.
Also rearing its head up again is the interest in Paco Alcacer. According to Spanish newspaper Mundo Deportivo , the Saints are ready to pay 20m euros, that’s about £17.6m, for Barcelona striker Paco Alcacer.
What is becoming clear is that Mark Hughes is working overtime alongside the club's famed Black Box system to have a complete revamp of the squad this season, with some of the fringe players being moved on to make space for a series of new signings.
Some supporters are still sceptical, but the club can only do what they do and having done it so well over the last four years should be at least given a chance to show what they can do.
How many of us considered the likes of Sadio Mane, Pelle, Dusan Tadic and even Virgil Van Dijk to be inferior replacements to those that had just left.
It is positive that we are being linked with so many players, but give the club some leeway until the transfer window closes before passing judgement on either the club's intent or their ability to carry it out.