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Given your success in the 80's with this kit and the plethora of teams across the world that wear red and white stripes and are bigger brands than the Saints (Atletico Madrid for one) would it not make sense for this design to become your brand?
Saints would then be instantly recognisable. It's only really Ajax who use this template and they have their colours the other way round.
Strikes me if you are building a brand then this is where you start. A classic kit, synonymous with success and some of the best players you've ever had and something nobody else has.